The Happiness Index makes its Google debut at ‘Evolve with Google Analytics’ in Boston

The Happiness Index blog, Our News

On Monday 6th October 2014 Matt Stannard (CTO of The Happiness Index) delivered his presentation at ‘Evolve with Google Analytics’ in Boston on ‘Evolution or Extinction: Survive and thrive with new Google Analytics features’.

Of particular interest to the audience was Matt’s take on how to measure sentiment of staff and clients.

The Happiness Index
Chris, Matt and Tony first met in 2000 at Canterbury Christ Church University living in the same halls of residence and all studying Marketing. They kept in touch and remained good friends and on a night out in 2011 they started to discuss a new business idea … a light touch way for businesses to quickly gather and analyse a regular pulse of client happiness.

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