Pulse surveys allow you to gather instant intelligence on your most important asset – your people. Through regular communication, you can effectively motivate your people through periods of change – this will ensure cultural alignment.
They are conducted regularly, to ensure you can effectively “keep on the pulse” of your people and ultimately your organisation. The surveys are typically quite short. This ensures they aren’t considered as a chore – thus aiding your response and completion rates.
This allows you to gauge how everyone is feeling in real-time; enabling you to build relevant action plans to combat concerns and build on successes. Not only will this ensure your people feel valued, but it will also motivate them to them to share business ideas with you. By encouraging people to share innovations, you will benefit from their insights, whilst empowering your workforce.
Annual surveys focus on distributing a mixed bag of questions in great numbers. They are typically very long-winded and onerous.
On the surface, they tick all the boxes. However, in practice they lack the regularity, relevance and usability required to boost employee engagement and improve business.
Business leaders are mostly keen for HR to adopt a more data-driven approach. We live in a fast-paced world, where waiting in line is not commonplace. Any question can be answered in just one click… So why wouldn’t we expect our employee engagement surveys to be instant too?
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